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Dear
Reader,
Greetings. It is an understatement
to say the watch is a synonym to
Switzerland. It conceals more than
it reveals the Swiss passion for
excellence. The irrefutable evidence
is that the Swiss watch industry
has been making strides year after
year, retaining and improving upon
its share in the world's watch export
market. According to the Federation
of Swiss Watch Industry (FH), exports
in 2007 touched a record 16 billion
Swiss francs. The cover story of
the current issue of Indo-Swiss
Business carries a detailed analysis
of the Swiss watch industry's performance.
Most large and well-established
brands have performed very well.
For instance, the outlook for the
Swatch Group is bright, going by
its performance in the first two
months of the current calendar year.
In 2007, the Swatch Group's net
income crossed one billion Swiss
francs for the first time. The Swatch
watch also crossed another milestone
recently. It celebrated the 25th
year of its first sales in Switzerland.
While there were many who scoffed
at the idea of a cheap, plastic
watch when it came out on March
1, 1983, the past quarter-century
has shown that the brand was a huge
winner for the Swiss watch industry.
We carry a report in watch news.
Then we have a delightful first-person
account of how a woman entrepreneur
created Delance, a well-known brand
of watches, designed exclusively
for women. Today, Switzerland belies
the most pre-conceived notions about
it, that it is a country merely
manufacturing mouth-watering chocolates
and custom-made exquisite wrist
watches for celebrities. However,
in Switzerland, Journalist John
Fund discovers much more than the
above. Says Fund in the latest issue
of the prestigious magazine, The
American, about Switzerland, “A
small country with a skilled workforce,
booming exports, and enormous prosperity
has become the envy of Europe.”
We reproduce the article in this
issue. In the news section, we highlight
the recent technology-sharing pact
between Microsoft, the world's largest
software firm and Switzerland's
two Federal Institutes of Technology
(FITs). The number of super rich
Swiss who made it into the recent
Forbes list of the world's billionaires
has risen to 12. There were four
more Swiss billionaires compared
with last year's inventory published
by the US-based magazine. Switzerland
is also home to 15 foreigners figuring
on the Forbes list. We carry a report.
Switzerland's decision some time
back to open its borders to European
Union workers has boosted the real
estate sector across the country
by creating more demand for property.
We highlight a survey this regard.
Switzerland's economy grew at twice
the expected rate at the end of
last year, driven by increased consumer
spending and services exports. Switzerland's
State Secretariat for Economic Affairs
(Seco) in Bern reported recently
that the country's GDP rose one
percent from the third quarter,
twice the rate forecast by even
the most optimistic of market analysts.
We share Seco's optimism. Plus the
issue carries our regular features.
Wish you happy reading
Satya
Swaroop
Managing Editor
satya@newmediacomm.biz
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